by Richard Notarianni | Sep 16, 2020 | Uncategorized
Incumbent Carat is defending in the process Home Depot may have a new home for its media account in 2021, as the brand has launched a U.S. media agency review, sources with knowledge of the process confirmed to Adweek. Home Depot has not yet responded to a request for...
by Richard Notarianni | Apr 21, 2020 | Uncategorized
What happens when a traditional category meets an unconventional challenger? We’re on the eve of an epic marketing battle between an unconventional newcomer and a venerable category. I’m talking about the coming Pain Wars. So how will the legacy pain and sleep aid...
by Richard Notarianni | Mar 31, 2020 | Uncategorized
Have you noticed that there are moments that define the start or end of an era? It can be argued that The Beatles appearance on Ed Sullivan was one of the “starts” of the Sixties pop culture era and the Nixon resignation helped define its “close.” For many of us, the...
by Richard Notarianni | Oct 7, 2019 | Uncategorized
I just looked at the Money Magazine Best Places to Live 2019. This year It picked a place called Clarkesville, Tennessee as the best place to live. Looks like a wonderful town. I’ve always liked lists of best places; whether its best places to live, best cities for...
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