Incumbent Carat is defending in the process
Home Depot may have a new home for its media account in 2021, as the brand has launched a U.S. media agency review, sources with knowledge of the process confirmed to Adweek.
Home Depot has not yet responded to a request for comment.
Incumbent Carat, which was awarded Home Depot’s media business in 2011, is defending in the process, according to these sources. Carat has not yet responded to a request for comment…
(Source: https://www.adweek.com/agencies/home-depot-is-reviewing-its-444-million-us-media-account/)